J 342 Team Deck and Presentation

In my J 342 Creative Strategist class at the University of Oregon, I worked on a team project with three other classmates to build a campaign to combat climate change. We chose to target millennial women and created a campaign by partnering with ThredUp to provide a sustainable way for these women to shop in order to lower their impact on fast fashion waste.

My role in this group project involved gathering research on our target audience, ThredUp, and the impact of fast fashion waste on the environment. I helped organize weekly group meetings to discuss and work in-person. When it came to creating the actual presentation, I was in charge of organizing and assigning all of the information we had researched in a way that would be presented well in the slides. 

Below you can view some slides from the presentation: